Online Multimedia Campaign
As part of Kinetic’s new branding launch campaign, we were commissioned to create a suite of videos that would sit within their website. We created a mix of broad concept, specific aspect and instructional videos, all based on the creative approach we conceptualised.
This is the first time the branding has been used in this format, and the campaign has just gone live, complementing the above the line TV ad, and new website. The whole campaign needed to appeal to the younger working folk, and we think our videos do just that.
Senior Account Manager: Emily Simmons
Producer: Jacqui Guillemot
Copywriter: Nick Richardson
Creative Director: Darryn Rogers
Animators: Chris Phillips, Darryn Rogers
Sound Design: Noiselab